True Spin: The Industrial Manager’s Guide to Effective, Honest Public Communications
A New Book By Ann Green
Ann Green, president of Ann Green Communications, has written a new book that helps managers better communicate with their key stakeholders to achieve maximum results. Titled True Spin, it provides guidance to effective, honest public communications.
In True Spin, managers learn how to break down stereotypes about corporations as gray walls and show the human side of business. From her 35 years of experience as a communications consultant and facilitator, Ann offers strategies to develop ongoing dialogue with key stakeholders, negotiate to create “gain-gain” results for all parties, avoid PR disasters by building trust, and help companies build sustainable communities in which they operate.
True Spin is published by Advantage Media Group, Charleston, South Carolina, and is available at major book stores and on Amazon.